Suunto Outdoor Sports Watches Win in the Red Dot Design Competition
10/04/2008 09:04
PR Newswire
HELSINKI, Finland, April 10 /PRNewswire/ --
- Suunto Core Wins Highest Design Award in the Competition, While Suunto
Lumi is Also Recognized
Suunto Core took the glory in one of the most renowned and hardest-fought
international design competitions by winning the "red dot: best of the best"
award in the red dot-design competition in Germany.
(Logo: http://www.newscom.com/cgi-bin/prnh/20080410/300528-a )
(Photo: http://www.newscom.com/cgi-bin/prnh/20080410/300528-b )
Suunto Core is a sports watch for any adrenaline-packed outdoor activity.
It combines advanced altimeter, barometer, and compass functions with useful
features like a depth meter, sunrise and sunset times, and a menu in four
languages.
The judges pointed out that Suunto Core is a sports watch that offers
great possibilities while at the same time is available for a fair price,
allowing many people to enjoy it. It is intelligently produced, functional,
and beautiful at the same time. It has a great user interface (especially
with the four language options) and some smart details, such as the increased
distance between watch and wrist that helps avoiding sweating.
Suunto's success in the competition was completed with the red dot award
of Suunto Lumi, the first female-specific outdoor instrument. Suunto Lumi is
a sports watch which appeals to women who enjoy spending time outdoors and
who care about design and high quality. Suunto Lumi includes altimeter,
barometer, compass, chronograph, thermometer, and sunrise and sunset times.
"This is a great honor for us" says Juha Pinomaa, President of Suunto.
"Design and quality are the cornerstones of our brand. This award is a great
recognition of our long-term and persistent work in designing our products to
fit the specific needs of our end users".
The products were assessed by an international jury consisting of
renowned design experts, who examined and tested the products according to
degree of innovation, functionality, ergonomics, longevity, ecological
compatibility, and clarity of function. Companies from 51 countries, with a
total of 3,203 products, faced the judgement of the jury.
Suunto is a leading designer and manufacturer of sports instruments for
training, diving and Outdoor-sports. Headquartered in Vantaa, Finland Suunto
distributes its products to over 80 countries. The company is a subsidiary of
Amer Sports Corporation with sister brands Atomic, Wilson, Salomon, Precor
and Mavic. http://www.suunto.com
http://www.red-dot.de/press
TARJA KUUSELA
Communications Manager
Suunto Oy
Valimotie 7, FI-01510 Vantaa, Finland
Tel. +358-9-875-87-236,
fax +358-9-875-87-301,
mobile +358-40-587-60-63
tarja.kuusela@suunto.com,
http://www.suunto.com,
http://www.amersports.com
TARJA KUUSELA, Communications Manager, Suunto Oy, Valimotie 7, FI-01510 Vantaa, Finland, Tel. +358-9-875-87-236, fax +358-9-875-87-301, mobile +358-40-587-60-63, tarja.kuusela@suunto.com, http://www.suunto.com, http://www.amersports.com